Why Your Company Needs Professional SEO Services?

10 April 2022

We all have heard about SEO, but what exactly is it all about? And how can it help the brands?

I’ll make it simple. When you search a keyword on Google, how many links would you open after the first 10 results? Probably none. The links on the first page are more likely to be opened than the rest of others. These links on the first page have applied SEO on their website to get higher ranking.

To be honest, your digital marketing is incomplete without having SEO services on board. Why? Well, brands without SEO can’t get the online attention and can get failed in gaining potential customers. Professional SEO services can help your brand get the due diligence across the internet, retrieve more loyal customers, and increase sales.

Let’s get in detail to understand.

What are SEO Services exactly?

Basically, it’s a complex skillset that provides one-time or ongoing search engine optimization services to increase your website’s reach, organic search visibility, and traffic.

Professional SEO services provider optimizes your website through on-page, off-page, and technical SEO. The goal of this service is to capture more traffic and generate revenue from search.

You can hire a professional SEO services agency to create and maintain your desired results. With SEO experts on-board, you can spend more time focusing on your business while your SEO team takes care of all the ranking and technical hassle. The standard SEO expert services cater following;

  • Implements and update your brand’s SEO strategy
  • Deals with Google violations, dips in traffic, and other potentially serious issues
  • Keeps track of results and provides regular updates

Why You need to Invest in Professional SEO Services?

You get a crisp, up-to-date website for your business, but how’d you gather audience to reach out to your digital presence? Out of all businesses that adopt digital marketing strategies –only 25% achieve their required conversion rate.

So how can you amplify your reach to the target audience? This is where the need for SEO strategy becomes crucial. To keep up with the digital marketing trends, investing in the SEO service providers can help you determine the success of your digital marketing plans.

A cookie-cutter approach to SEO couldn’t get your business on first page of search results. You’ll need experts to handle it professionally. That’s why hiring professional SEO company that offers customized solutions for SEO is the best decision.

Here’s why you should use expert SEO services.

  • Get help in specialized areas of local, off-page, technical, and on-page SEO
  • Keep it consistent with ongoing SEO tasks such as content creation, keyword research, link building, and more
  • Monitor rankings, search performance, tracking the return on investment, and access to SMM and more.

Which SEO Package is best offered by SEO Services Company?

The optimization features targeted by the SEO services providers depend on your SEO plan. A 360 service SEO plan will objectively work on all aspects of on-page and technical SEO. On the contrary, an off-page SEO plan will optimize your off-page SEO needs.

There are more than 200 ranking factors used by search engines like Google, Bing, Yahoo, etc.

Mostly, these factors include;

  • Website content: Your content has to be unique, engaging and integrates targeted keywords. It must be useful for readers and converting.
  • Backlink profile: The backlinking focuses on the quality and quantity of external sites linking.
  • User experience: Website responsiveness that include page speed, mobile-friendly interface, and usability to multiple devices.

Usually, SEO service providers offer an SEO plan that will elevate these ranking factors according to your custom needs, SEO audit, and off-page SEO situation.

For the most accurate information regarding the SEO optimization plans, contact UMW Media to get a list of deliverables and pricing. 

How much a Professional SEO Service Plan will Cost me?

Have been asked this question zillion times. Honestly, the prices of SEO services depend on multiple factors. From your brand’s custom requirements to your marketing goals, competitors, and budget –everything has to be sorted out to understand and create your business SEO strategy.

On average, monthly SEO plans range from $1000 to $2500 per month. Hourly you would be charged from $50 to $100 per hour. We suggest to go for a custom quote as every business has its unique SEO needs.

How to Incorporate SEO services in your Budget?

Let’s be honest, it’s recession, and every other business is going through tough situation. In these hard times, keeping your business’s ongoing tasks are crucial to bring more revenue at minimal costs.

Since SEO is unavoidable for a successful marketing strategy, here are our tips that can help you gain more by building an SEO budget.

Don’t get trapped by ‘Cheap SEO plans’

Usually, those who advertise themselves as “cheap” are most likely to give minimum to no results when it comes to promised deliverables. The monthly price points under $500 could not provide the desired results as the technical equipment and expertise required for high-end SEO couldn’t even come close to this price.

Choose ongoing over one-time SEO

I’ll tell you the reason. SEO is an ongoing strategy to generate greater return on investment. Opting for ongoing SEO plans will give you more benefits than a single fix.

Analyze your SEO targets

When you are assured of what you want from your SEO, things will get easier to achieve. Whether you are looking for higher rankings or driving more revenue –your SEO can be targeted to align with your goals and bring in the results.

What Types of SEO services are Offered by UMW Media?

Over the years, search engines’ algorithms have undergone infinite updates and innovations. That’s why sticking to old-school SEO methods isn’t beneficial at all. To apply updated and effective SEO to your website, UMW Media is helping businesses in succeeding from their competitors by offering specialized SEO services. Our standard SEO services include;

  • Local SEO
  • ECommerce SEO
  • YouTube SEO
  • SEO audits
  • Voice SEO

We have been providing traditional full-service SEO services that include everything you need for successful digital marketing. We are pro in specific areas of SEO, such as;

  • On-page SEO: Includes website optimization, content, title tags, and much more.
  • Off-page SEO: Focuses on strengthening your online presence, website backlinks etc.
  • Technical SEO: Optimization related to website backend, page speed, site structure, and more.

Since a successful SEO strategy requires all of the above, it is crucial to invest in full-service SEO plans to get all-in-one solution so you can sit back and focus on other areas of your business.

UMW Media SEO Services

Now that you understand the SEO services definition, it’s important to be aware of the services provided by experts. Usually, the services differ in every digital marketing agency. Therefore, partnering with UMW Media that offers the complete SEO package will be a good decision. 

SEO Audit

To create a custom strategy for your business, we offer SEO audit.

We take an in-depth look at your current digital marketing strategy. We evaluate your website to check for improvements from SEO perspective.

While there are some free SEO audit tools available online, they can’t get the same insight as SEO experts as these tools work on generic guidelines and couldn’t provide in-depth results that are tailored to your business, branding, and target market.

Competitor Analysis

This is a MUST to understand your industry, niche, and target audience. We do in-depth competitor analysis to get informed about your competitor’s weaknesses and help you take advantage of that.

This is an ongoing SEO strategy to keep an eye on your industry’s latest trends, spotting opportunities, giving proactive approach, and updating your digital presence accordingly.

Custom SEO strategy

A personalized approach to your brand is the core component of your SEO services. It helps in generating more leads and traffic to your company. UMW Media’s SEO team creates customized plans for every client to ensure effective SEO implementation.

Off-page SEO

Off-page SEO is a must in your SEO services package. It helps in optimizing the outside factors that influence your ranking in search results. The service includes;

  • Website content promotion
  • Shareable content development for your business blog
  • Social media marketing
  • Google My Business profile optimization

Off-page SEO service comes in a separate package as well.

On-page SEO

On-page SEO is a significant portion of SEO service. It features getting your website ranked higher on search engines. The deliverables include;

  • Updating meta tags
  • Website audit for information architecture, internal linking, and redirects
  • Sitemap creation
  • Image optimization
  • Keyword research and optimization
  • Speed, design, and usability analysis.

Monthly Reports

Get immediate insights into the SEO strategy and results through monthly reports. These reports cover conversion rate, website rankings in search results, and organic traffic. You can review your report one-on-one during routine meetings to stay updated and work on your goals.

Ongoing Strategy

We collaborate with our clients by providing progressive optimization. After successful technical SEO implementation and meeting all SEO standards, it is important to maintain the brand’s SEO through continuous optimization.

  • Targets additional keywords for your brand
  • Generate new content for seasonal events
  • Maintain higher ranking during Google updates
  • Maintain site responsiveness.

How do I Get UMW Media’s SEO Services?

Being results-driven SEO experts, we know our craft really well. Need our assistance in your brand’s SEO? Just follow these tips.

  • Check out our SEO plans and deliverables for standard SEO services
  • Request custom pricing for a personalized SEO plan
  • Follow us for the latest SEO updates.